by Eric | Mar 19, 2018 | Cyber Security, social media, technology
The ILOVEYOU virus spread rapidly in 2000 affecting almost 80% of Fortune 100 companies because Microsoft users opened an email with the subject ILOVEYOU. They thought was from friends and associates. MyDoom holds the record for being the fastest spreading and most...
by Eric | Mar 14, 2018 | Branding, small business, social media
The BIGGEST question I get during my social media bootcamps is, “What is a hashtag?” And they want to know the quick hashtag success tips. It’s understandable. Millennials throw the term around like it’s a baseball during spring training....
by Eric | Feb 16, 2018 | Financial Advisor, LinkedIn, social media
More than 90% of financial professionals are on LinkedIn. It just makes sense! They use it for building relationships, generating new leads and providing helpful information. After coaching hundreds of advisors, wealth managers and wholesalers across the country, I...
by Eric | Jan 15, 2018 | communications, leadership, social media
‘The Civil Rights movement of the 1950s and 1960s were a unique time in American history. People met in homes, churches and schools to plan bus boycotts and stage lunch counter sit ins. Protests today are planned using mobile devices (e.g. – iPhones),...
by Eric | Dec 6, 2017 | Facebook, marketing, social media, Strategy
Social media is not for children. There, I said it. Many parents will disagree with me, and some brands will cite argue the rights of these minors. After teaching social media, LinkedIn and digital marketing to Fortune 100 companies, I have learned the pros and cons...
by Eric | Nov 2, 2017 | networking, social media
I used to only use LinkedIn to look for jobs. It’s still good for that, but it is so much more. With more than 500 million users in 200 countries, it is a global professional networking machine. The old, paper Rolodex is dead, and it is replaced by a digital...