by Eric | Jan 15, 2019 | communications, social media
Your clients are already on Twitter and other social media, so why aren’t you? These are important platforms for prospecting and lead generation, but many advisors ignore Twitter for fear of legal and compliance pushback. There are several Twitter features...
by Eric | Dec 10, 2018 | LinkedIn, social media
On January 7, Scientifically Speaking launches an exclusive program for financial and insurance professionals called LinkedIn Accelerator. The initiative is the result of hundreds of financial advisors requesting more than a 1-hour workshop to help them maximize...
by Eric | Dec 3, 2018 | Branding, career, social media
Your personal brand is more important than you think, and it is critical to the success of your business. It determines if companies will hire you and how much you can charge for your products and services. Personal branding is a part of marketing, sales, operations...
by Eric | Aug 31, 2018 | LinkedIn, social media
Setting up a LinkedIn profile is easy. There are hundreds of companies and services coaching professionals to add a picture, complete the education section and get to 500 connections. In the past few years, financial professionals keep asking me, “What’s...
by Eric | May 31, 2018 | Facebook, small business, social media, technology
I’m keeping Facebook, and I am not ashamed. Following the Cambridge Analytica and Facebook story, I’ve talked to a lot of people who deleted their Facebook account. I understand. What Facebook did is unconscionable and irresponsible. They gambled with...
by Eric | Mar 26, 2018 | marketing, social media
There are dozens of LinkedIn secret tips and tricks the average user is not aware of. These LinkedIn secret tips benefit sales, business development and relationship building. Financial advisors, lawyers and healthcare professionals have accounts, but they can save...
