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5 Business Blogging Tips

Blogging for Business?   The first question people ask me about blogging is: “If I blog, who will listen?” The data continue to prove that blogging is a powerful way to build your brand, build your audience and convert leads to paying customers. For most...

New = Innovation?

What is innovation?   One of my best friends is Director of Innovation for Pepsi. His team’s job is to develop and design “innovative” products and equipment for the beverage and equipment industry. The challenge is the products he designs are not...