LinkedIn 101: Getting Started

LinkedIn 101: Getting Started

A client recently asked for an introductory course on getting started with LinkedIn. Apparently, not everyone is at the same level with LinkedIn and social media. First, Second and Third degree connections were new to him. Someone set up his profile 3 years ago, and...
Building the Perfect LinkedIn Profile

Building the Perfect LinkedIn Profile

People are looking for you on LinkedIn. When you meet professionals at conferences, conventions and workshops, they immediately look you up on the social media site. Recruiters see your profile when you are looking for a career. Therefore it is imperative for...
5 Simple LinkedIn Mistakes To Avoid

5 Simple LinkedIn Mistakes To Avoid

LinkedIn has been around for more than ten years, and it is still ripe with opportunity for professionals in any industry: science, financial services, engineering and education. However, Scientifically Speaking Tech Ambassadors see dozens of LinkedIn mistakes people...
Do You Need 500 LinkedIn Connections?

Do You Need 500 LinkedIn Connections?

When LinkedIn first came out everyone raced to get 500 connections. It was a badge of honor, and it demonstrated networking prowess. I remember being happy to see “500+” LinkedIn connections on my profile. Now most of my clients ask if that number is...
Best Practices: Social Media for Politicians

Best Practices: Social Media for Politicians

Donald Trump has COMPLETELY changed the rules for politics, business…and social media. Love him or hate him (there is little room in the middle), his Twitter strategy gave him $5 billion in free media. The power of social media for politicians cannot be ignored....