Building the Perfect LinkedIn Profile

Building the Perfect LinkedIn Profile

People are looking for you on LinkedIn. When you meet professionals at conferences, conventions and workshops, they immediately look you up on the social media site. Recruiters see your profile when you are looking for a career. Therefore it is imperative for...
5 Simple LinkedIn Mistakes To Avoid

5 Simple LinkedIn Mistakes To Avoid

LinkedIn has been around for more than ten years, and it is still ripe with opportunity for professionals in any industry: science, financial services, engineering and education. However, Scientifically Speaking Tech Ambassadors see dozens of LinkedIn mistakes people...
Do You Need 500 LinkedIn Connections?

Do You Need 500 LinkedIn Connections?

When LinkedIn first came out everyone raced to get 500 connections. It was a badge of honor, and it demonstrated networking prowess. I remember being happy to see “500+” LinkedIn connections on my profile. Now most of my clients ask if that number is...
Best Practices: Social Media for Politicians

Best Practices: Social Media for Politicians

Donald Trump has COMPLETELY changed the rules for politics, business…and social media. Love him or hate him (there is little room in the middle), his Twitter strategy gave him $5 billion in free media. The power of social media for politicians cannot be ignored....
The End of DVDs – Disney is Streaming!

The End of DVDs – Disney is Streaming!

My children will never know the pains of VHS. They will never know the hassles of rewinding a movie before returning it to a “store.” Media streaming is now for everyone! Disney announced it is ending Netflix deal, and it will start it’s own...
How To: Improve Your Personal Brand Using LinkedIn

How To: Improve Your Personal Brand Using LinkedIn

Everyone has a personal brand. Your brand recognition is not as powerful as Oprah, but everyone has a personal brand. You brand is simply what people say about you when you are not in the room. Target, Apple and McDonalds all have a recognizable brand image. You...