by Eric | Dec 13, 2012 | communication, communications, entrepreneur, presentation, presentations, speeches
Do I Have to Speak? Yes! To my knowledge, no one has ACTUALLY died from public speaking. The benefits far outweigh the risks: recognized as an authority, supplemental income, renewable confidence. I have not always been a professional, but speaking has transformed my...
by Eric | Dec 6, 2012 | communication, communications, presentation, presentations
The Little Engine That Could. Little Red Riding Hood. Goldilocks and the Three Bears. All of us remember these stories. We all understood the underlying themes. When we graduate to the corner offices of corporate America, our presentations should follow the same...
by Eric | Nov 29, 2012 | communication, communications, Facebook, LinkedIn, Pinterest, technology, twitter
Churches are using social media to promote events, post videos of baptisms and as a tool to invite non-believers to Christ. Churches like Northview Christian Church (Carmel, IN) share music, photos and videos as a way connect with members outside of the four walls...
by Eric | Nov 8, 2012 | career, communication, communications, Facebook, LinkedIn, small business, social media, twitter
Are You Committed to Social Media? The final “C” in social media success is commitment. I tell my clients that if their business is not going to be committed to a social media campaign, don’t even open an account. Being committed to social media...
by Eric | Nov 1, 2012 | communication, communications, Facebook, LinkedIn, small business, social media, Strategy, twitter
The third “C” in social media success is creativity. Your clients are drawn to light hearted, fun content. Where’s the beef? (Wendy’s). The PC vs. Mac ads (Apple). Best Day Ever! (Chevrolet). These ads made the audience laugh…and buy the...
by Eric | Oct 25, 2012 | communication, communications, Facebook, LinkedIn, marketing, social media, Strategy, twitter
The second “C” in social media success is for consistency. As with most marketing initiatives, businesses cannot publish content “here and there.” Consistently publishing fresh, new content gives readers something to look forward to from your...
