by Eric | Aug 9, 2013 | communication, communications, education, entrepreneur, entrepreneurship, marketing, small business, teaching, Venture Capital
OK, it wasn’t my first failure…nor my last. However, I did learn a lot. Most of my workshops are pretty successful. After no one showed up, like most entrepreneurs, I decided to ask myself, “What Happened?” Richard Branson and Mark Cuban always...
by Eric | Jan 17, 2013 | marketing, small business, social media, twitter, Uncategorized
One of the biggest questions in social media is the Return on Investment (ROI). Business owners feel if they tweet, post and link, the financial return will be immediate. They expect marketing to get something they can measure at the end of the week, month or quarter....
by Eric | Oct 25, 2012 | communication, communications, Facebook, LinkedIn, marketing, social media, Strategy, twitter
The second “C” in social media success is for consistency. As with most marketing initiatives, businesses cannot publish content “here and there.” Consistently publishing fresh, new content gives readers something to look forward to from your...
by Eric | Oct 18, 2012 | communication, communications, education, LinkedIn, marketing, personal development, small business, social media, twitter
Content is King! This blog begins a four part series on successful social media tips and tricks. As most professional bloggers (Erik Deckers) and social media “gurus” (Jason Fell) know, your strategy begins with good content. However, looking at some...
by Eric | Jun 21, 2012 | communication, communications, marketing, social media, twitter
Twitter is useless! That’s what I used to think. I have since changed my feelings. I felt there was no business application for Twitter. It was good for teenagers talking about Justin Bieber or the french fries at McDonalds, but that was it. After all, how do...
by Eric | Dec 8, 2011 | Facebook, LinkedIn, marketing, social media, twitter
A preacher, a porn star and a business man were all at a bar talking:Matthew (preacher): “I’ve got 2123 followers on twitter. That’s half of my congregation!”Omigosh (pornstar): “I’ve got 58,987 followers on twitter. Most of your...
