by Eric | Jul 4, 2013 | Facebook, LinkedIn, Pinterest, social media, twitter
Social media marketing requires a strategy. Before opening a Facebook account or sending a single tweet, plan who to talk to, resources and content. If your company does not currently have one, don’t panic. Here are your steps: Audience – Who are you...
by Eric | Jan 3, 2013 | Facebook, LinkedIn, Pinterest, small business, social media, twitter
The New Year has started. Where will your social media strategy be in December 2013? Many small businesses tweet, post and pin without a goal in mind. Before doing anything, decide your goals and how you are going to be successful. Happy Business Tweeting! Similar to...
by Eric | Dec 20, 2012 | Facebook, LinkedIn, small business, social media, twitter
Social Media – BIG Business Social media is not just for the local pool cleaning company. Ford, Starbucks and Hewlett Packard all consider social media critical for their success. They are using it for customer service, hiring practices and product design....
by Eric | Nov 29, 2012 | communication, communications, Facebook, LinkedIn, Pinterest, technology, twitter
Churches are using social media to promote events, post videos of baptisms and as a tool to invite non-believers to Christ. Churches like Northview Christian Church (Carmel, IN) share music, photos and videos as a way connect with members outside of the four walls...
by Eric | Nov 21, 2012 | career, Facebook, small business
What’s Duct Tape For? Don’t check you watches, it’s not Thursday. Because of the Thanksgiving holiday, the SciSpeak eNewsletter is coming out 1 day earlier. What do you use duct tape for? McGyver used it to fix everything from car tires to airplanes....
by Eric | Nov 8, 2012 | career, communication, communications, Facebook, LinkedIn, small business, social media, twitter
Are You Committed to Social Media? The final “C” in social media success is commitment. I tell my clients that if their business is not going to be committed to a social media campaign, don’t even open an account. Being committed to social media...
