by Eric | Feb 6, 2014 | Blogging, Facebook, Pinterest, small business, social media, twitter, Uncategorized
Get Off Your iPhone! When I worked for Apple, customers occasionally complained that we were walking around on our iPhones texting and tweeting the whole time (OK, sometimes we were). Whether you run a small coffee shop or a Fortune 100 company, you need a set of...
by Eric | Dec 19, 2013 | Uncategorized
But I Thought… “…I would make a lot of quick money.” “…I wouldn’t have to do much work.” “…Social media is free!” Misperceptions about social media marketing can leave some business owners feeling upset...
by Eric | Sep 19, 2013 | Uncategorized
Magic Pill? Some “experts” will tell you the reason to use social media marketing is it’s: 1) free, 2) cheap and 3) easy. They will say newspaper and magazine and television ads are expensive and completely ineffective. Social media is the new...
by Eric | May 23, 2013 | communication, communications, personal development, presentation, presentations, Uncategorized
Nervous Yet? My daughter recently had a presentation coming up where she was going to speak before her class. “Daddy”, she asked, “You do this all the time. Do you get nervous speaking in front of people?” All the time! Everyone gets nervous...
by Eric | May 16, 2013 | Uncategorized
Twitter is my go to social media platform. I like it for the immediacy and quick headlines that it provides. This is a great tool for small business – and churches. Think of tweeting for your church as an on going bulletin. Here are the top 5 ways to use it:...
by Eric | May 9, 2013 | Uncategorized
“Do I Still Need a Website?” Many of my workshop attendees ask this question after hearing tutorials on Facebook, Twitter and blogging. Websites can seem “so 20th century.” Many social media experts will tell you that websites are dead, and...