by Eric | Jun 23, 2014 | LinkedIn, small business, social media, Uncategorized
By: Joel Beyioku 7) Thou Shalt keep thy profile professional and current. On LinkedIn, your profile picture matters. When someone comes across your profile, it is the first thing noticed. Your profile is your professional brochure and many times your first impression....
by Eric | May 29, 2014 | Apple, small business, technology
First to Market Wins? The common perception in business is the first one to the market place wins. If they don’t win, they at least have a large competitive advantage over “late comers.” Second and third entrants spend the majority of their time...
by Eric | May 22, 2014 | Apple, Branding, small business
Not Always Money Large companies have the luxury of not having to worry too much about money. Apple Inc. has $158 billion in the bank. That’s enough to buy Starbucks AND Ford Motor Company with CASH. They have other challenges separate from income and revenue:...
by Eric | Mar 27, 2014 | marketing, small business, Strategy
Not Perfect? When you ask most entrepreneurs how business is going, you’ll get the typical flowery response of contracts, commitments and lots of capital. I’m pretty open about my journey. There have been both shortcomings and successes. You will see the...
by Eric | Feb 6, 2014 | Blogging, Facebook, Pinterest, small business, social media, twitter, Uncategorized
Get Off Your iPhone! When I worked for Apple, customers occasionally complained that we were walking around on our iPhones texting and tweeting the whole time (OK, sometimes we were). Whether you run a small coffee shop or a Fortune 100 company, you need a set of...
by Eric | Oct 3, 2013 | Blogging, Pinterest, small business, social media
Blogging for Business? The first question people ask me about blogging is: “If I blog, who will listen?” The data continue to prove that blogging is a powerful way to build your brand, build your audience and convert leads to paying customers. For most...
