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Scientifically Speaking…WIIFM

by Eric | May 10, 2012 | career, communication, communications, lecture, presentation, presentations, speeches, Steve Jobs

WIIFM ==> What’s In It for Me Want your audience to listen to what you have to say? Start off telling them WHY they should stay. We all lead busy lives. And if we’re not busy, we’ll act like it during your presentation. The only reason people...

Scientifically Speaking…Encyclopedias

by Eric | Apr 26, 2012 | career, communication, communications, education, lecture, personal development, presentation, presentations

You are a walking encyclopedia! Encyclopedias were books (now websites) filled with volumes of information. As an educated professional, have all of the knowledge your audience needs to hear. You know: Science Sales Education Technology The challenge is putting that...

What Makes Speeches Powerful?

by Eric | Dec 29, 2011 | communication, communications, lecture, presentations, speeches, Steve Jobs

The Gettysburg Address (President Abraham Lincoln).”I Have a Dream” Speech (Dr. Martin Luther King, Jr.).President John F. Kennedy Inauguration address.These speeches are recognized as some of the greatest in history. These speeches moved people...
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