by Eric | Mar 27, 2014 | marketing, small business, Strategy
Not Perfect? When you ask most entrepreneurs how business is going, you’ll get the typical flowery response of contracts, commitments and lots of capital. I’m pretty open about my journey. There have been both shortcomings and successes. You will see the...
by Eric | Mar 13, 2014 | Uncategorized
Anyone Listening? If a tree falls in the forest and no one is around, does it make a noise? The same questions can be asked of Twitter. For businesses to have a real impact on Twitter, their clients must be listening. How do you get people to listen to what you are...
by Eric | Feb 27, 2014 | presentation, presentations, speeches, Steve Jobs, Uncategorized
When Does It Start? Your presentation “starts” before you stand up, approach the lectern or even open your mouth. An effective presentation begins before the audience even arrives. As a technology and communications consultant, the majority of my work...
by Eric | Feb 13, 2014 | entrepreneurship, Facebook, LinkedIn, marketing, social media, twitter
How Many Friends? Bragging rights in the social media world come in the form of friends, followers and connections. “Social Media Ninjas” brandish their number of Twitter followers and newsletter subscribers as if it is the holy grail. Does the number...
by Eric | Feb 6, 2014 | Blogging, Facebook, Pinterest, small business, social media, twitter, Uncategorized
Get Off Your iPhone! When I worked for Apple, customers occasionally complained that we were walking around on our iPhones texting and tweeting the whole time (OK, sometimes we were). Whether you run a small coffee shop or a Fortune 100 company, you need a set of...
