by Eric | May 23, 2017 | Mobile Technology, social media, technology
I haven’t been hacked yet, but I probably will be one day. And so will you. Stopping hackers is like putting “The Club” on your car steering wheel. It can slow down thieves, but if they REALLY want to get you, they will. Sorry to be the bearer of bad...
by Eric | May 19, 2017 | Branding, career, employment
Interviews don’t start with firm handshakes anymore. They start with Google and Facebook searches. Social media has been around for more than 10 years (Facebook, MySpace, Friendster, etc), and professionals still post inappropriate and irrelevant information...
by Eric | May 12, 2017 | Branding, Consulting, entrepreneurship
You are worth more than you think. My first client paid me $50 and a $25 Target gift card! They told me they are a non-profit and couldn’t afford much more. I understood budget constraints, and I needed the money. I eventually needed to calculate how much my...
by Eric | May 11, 2017 | Uncategorized
Everyone has a personal brand. Your brand recognition is not as powerful as Oprah, but everyone has a personal brand. You brand is simply what people say about you when you are not in the room. Target, Apple and McDonalds all have a recognizable brand image. You...
by Eric | May 10, 2017 | Uncategorized
You read it right. I drive for UBER. Well, I drove for UBER. I did it once, and even my wife didn’t want me doing it again. Scientifically Speaking trains businesses on using apps, and the UBER app is one I regularly recommend. I use it when I travel, and I...