by Eric | Jan 31, 2013 | Uncategorized
You just finished speaking. You’re done, right? Wrong. You just “rocked the mic” with information that is going to revolutionize the scientific community. You “wowed” the audience with a new idea, and they are still on the edge of their...
by Eric | Jan 22, 2013 | communication, communications, Uncategorized
More Likes => More Leads => More Signings The BIG question is HOW to turn those “Likes” into signings (i.e. – revenue). A recent article by the National Notary Association showed that 75% of notaries use social media, but few notaries know how...
by Eric | Jan 17, 2013 | marketing, small business, social media, twitter, Uncategorized
One of the biggest questions in social media is the Return on Investment (ROI). Business owners feel if they tweet, post and link, the financial return will be immediate. They expect marketing to get something they can measure at the end of the week, month or quarter....
by Eric | Jan 10, 2013 | communication, communications, lecture, presentation, presentations, visual aid, visual aids
I like Mac computers because they are simple and easy to use. I design my presentations the same way: simple and understandable. Conversely, I see some people cramming as much information as they can into their talks and slides. Take the time to speak like a Mac. Your...
by Eric | Jan 3, 2013 | Facebook, LinkedIn, Pinterest, small business, social media, twitter
The New Year has started. Where will your social media strategy be in December 2013? Many small businesses tweet, post and pin without a goal in mind. Before doing anything, decide your goals and how you are going to be successful. Happy Business Tweeting! Similar to...
